A Small Toronto Brand, Built Around Two Very Good Dogs

Hi, I'm Liz. I spent years as an accountant: spreadsheets, deadlines, and more month-ends than I can count. After a stroke, I couldn't go back to that career.

Life got a lot quieter after that. Then Millie and Cooper came along and filled the house with chaos, dog hair, and more laughs than I knew I needed.

They're also the reason I noticed something that kept bugging me: every "matching" family outfit put the same print on everyone. Same shirt, smaller size, slapped on the dog. But our pets aren't mini versions of us. They have their own personalities, their own side of the story, and usually the funnier one.

So I made FluffnCo, matching sets where your hoodie sets up the joke and your pet's delivers the punchline. You're the Sleigh Driver; they're the Lead Reindeer. You're Beware of Mom; they're Beware of Dog. Two sides of the same story, one for you and one for them.

Today FluffnCo makes matching hoodies and tees for pet parents, pet hoodies for dogs and cats, and pieces for the kids, so the whole family gets in on the joke. Every design is original, everything is printed to order, and every idea starts with the same question: what would the pet say? (Turns out it's a lot more fun than reconciling accounts.)

Thanks for shopping small, and for loving your pets as loudly as we do.

Liz, Millie & Cooper
Toronto, Canada